Affiliate Marketing Tools
(keys to managing affiliate program pages)
Again, once you have selected the best url,
designed your "keyword rich" pages, and linked these pages to
the most appropriate page on the www.reductil.co.uk
website the next step in your search engine optimization efforts
is submitting your url to search engines, news groups, etc.
The following addresses submitting
your web pages to the different search engines, news groups, as
well as, other marketing strategies that can enhance your search
engine ranking while increasing quality traffic to your website:
Search Engine Submission
Research indicates that more than
95% of World Wide Web users find websites via search engines.
Once you have your web pages optimized you should begin
submitting your web pages to the various search engines.
The major search engines i.e
Google, Yahoo, MSN, etc. use programs called robots to gather web pages
for indexing, therefore, these major search engines will
eventually index your pages. However, you can expedite this
spidering process by submitting your urls directly to the search
engines.
In addition, submitting your urls to the plethora of other
secondary search engines will not only increase your page views
but this will also increase your "link popularity" which plays a
significant role in search engine optimization especially with
the major search engines.
Search Engine Submission -
a Tedious task that must be completed: In order to
submit your website to the top search engines visit the links
below and look for the "Add URL" or "Add Your Site". For optimum
results URLs should be submitted by hand to the top search
engines (in the appropriate categories if requested) as opposed
to using automated submission software.
Set Up Separate Email
Accounts Prior to Submitting Sites
Prior to submitting urls to the search
engines set up a new email account, many of the smaller search
engines will put you on mailing lists, etc. after you submit
your urls. Next, you get inundated with SPAM, save
yourself the headaches.
For the best submission results, set up an
email account associated with the url that you are going to
submit only for submission purposes. Next have all email to this
email address forwarded to a free email address.
However, you must use an email
address that you can access, after you submit your url .
Following your efforts to submit your url to the search engines
login to the email account because many of the search engines will
send you email confirmations. Simply follow the instructions in
these emails, some will have you click on a link others will
have you reply to the email prior to having your site listed in
their search engine.
Failure to do this may result in your
url not being submitted to the search engine.
Remember to re-submit your
site on a monthly basis to retain your rankings. The following represent just a few of the many search engines
where you should submit your affiliate program urls:
Again, although you want to get your
urls to appear in the major search engines you also want to take
the time to submit your listings to the less significant search engines to help
with link popularity (topic covered in the next section).
In addition, if you can get
your url in the listings of the less significant search engines
you stand a better chance of the spiders of the popular crawling
your url and subsequently adding your url to their index.
Additional Search Engines
Search
The Web For Lists of Search Engines, For Example:
http://home.beamed.com/submit/index.shtml represents a list of some 150 smaller search engines. Also use
Google, do a search for add url and manually submit your website
to theses search engines. Search engine submission is a tedious
task that must be completed to generate traffic to your web
pages.
Link Popularity
Nearly every major search engine is now using
link popularity or link analysis as part of their ranking
algorithms. Search engines can use link analysis as a useful
tool to weed out those individuals who spam search engines by
manipulating keywords on their pages. Link popularity or link
analysis is when search engines measure the different links
pointing at a website, as well as, those links leaving a
website.
You can improve link popularity by recruiting
webmasters to link their websites to yours that have the same
themes. Review the major search engines for the keywords that
you are trying to market on your websites, then contact the
webmasters of the highly ranked websites to see if they are
interested in exchanging links.
By searching for your keywords and
contacting only those websites that hold the top positions, you
will have links directed to your pages that the search engines
deem relevant. This is important because many
individuals misunderstand the concept of link popularity and
just go out and get hundreds of irrelevant links pointing to
their website, which does very little for their search engine
placement.
Webmaster Resources
The following is a list of excellent
resources for webmasters who are need information concerning
search engine optimization:
Web Position Gold
www.webposition.com
Use Web Position Gold to promote your website:
Page Critic supplies expert, custom-tailored advice on how to
optimize each of your new or existing Web pages. Page Critic
knows each search engine's unique personality and how to build
top ranking pages for each without spamming or abusing the
index. Page Generator creates HTML "doorway" pages based on
keywords and details you enter about your business. Upload
Manager remembers all the doorway Web pages you created.
Submitter will submit any pages you choose to the most important
search engines (for
more information click here).
Bruce Clay Marketing
www.bruceclay.com
Excellent website for information concerning
search engine optimization. The website provides advice
concerning developing websites to implementing technical
programs (for
more information click here).
Free Web Pages
Now that you have a general understanding about
what makes up a web page you should proceed to one of the
following sites where you can actually design and construct a
site at no cost. Most of the following URL's for free web pages
also offer excellent tutorials for building websites. Please visit the following urls for information concerning free
websites:
Angel fire Free Web Pages
www.angelfire.lycos.com
Tripod Free Web Pages
www.tripod.lycos.com
Freeservers Free Web Pages
www.freeservers.com
Newsgroup
Discussions
Another excellent way to drive traffic to your
website is to join discussions that are relevant to your
websites topic. Write comments add to discussions while
tactilely adding the specific URL of your website.
Direct traffic to the informational pages
on your website with subtle links to order. Do not make your
messages too commercial when posting to newsgroups or you may
get reported for spamming. Messages posted to newsgroups should
add to the discussion providing information or links to
comprehensive information.
Web Rings
Search for Web Rings with similar interest to
the topics that you are promoting. These URLs will help you find
a group of sites like your own. People who are interested in
your topic will be able to find your site through the ring.
Similar to the discussion groups, write comments add to
discussions while tactilely adding the specific URL of your
website.
Direct traffic to the informational pages
on your website with subtle links to order. Do not make your
messages too commercial when posting to newsgroups or you may
get reported for spamming. The following represent
some popular web rings:
Web Ring
www.webring.com
Yahoo Web Ring
http://uk.groups.yahoo.com/
Banner and
Link Exchanges
You can increase traffic to
their websites by joining banner and link exchange programs.
Banner and link exchange programs consist of two major
varieties:
(A) Individual Agreements
(B) Third Party Programs. Individual agreements
are made between two webmasters were each party agrees to
display the other websites banner and/or text link. Third party
programs use a broker to help distribute the banners amongst
thousands of members. Third party usually charges a fee or
manipulates the link exchange ratio in its favor.
The following is a list of some banner
and link exchange programs:
Exchange It
www.exchange-it.com/
Show Your Site
www.showyoursite.com/
News letters
Capture email addresses of visitors to your
website. As your website gains popularity you will receive more
and more traffic. Unfortunately, not all of the traffic
will place an order though, if you offer a free newsletter or
free information on different relevant topics you can often
gather the e-mail addresses of potential customers. You
can create an informative newsletter using some of the
comprehensive information found on the www.reductil.co.uk website and then send out a monthly
email containing the information in a newsletter format:
Stay informed, this months topic:
Impotence and the New Prescription Medication Cialis
Affiliate Marketing Tool
Conclusions:
The above information will
help you as an affiliate to market Reductil once your have
designed specific pages that are optimized for the best search
engine results.
For detailed information concerning
how to design your website to gain prime positions
across all the major search engines please visit our affiliate marketing information page.
Please feel free to contact us if you have any questions concerning internet
marketing strategies.
